If you travel in the Delhi metro, you might have seen people holding books in hand. But did you know that Delhi NCR has been rated as the most “well-read” cities in India, that too for the fourth year in a row! The report is based on the findings of Amazon India’s 2016 Reading Trends.
Delhi NCR is followed by Bangalore, Mumbai, and Hyderabad in the most well-read list.
A readers poll on Amazon.in had invited people to vote for their favourite book across eight categories. The poll that went on for 8 days (from 5th – 12th December 2016) had the top 5 best-sellers of the respective genre in each category.
Chetan Bhagat has been voted as the most sought-after author on Amazon.in. His latest book One Indian Girl has been rated as the highest selling book of 2016. JK Rowling’s Harry Potter Cursed Child – Parts I & II came as a close second.
But at Number 3 were not some fiction books. Instead, exam preparation book Word Power Made Easy by Norman Lewis bagged the third spot. Exam preparation books also emerged as the second most popular genre on Amazon.in in 2016.
Emraan Hashmi’s biography The Kiss of Life emerged as a winner under Biographies with 47% votes.
Amazon India’s Director Category Management, Noor Patel said, “We are very excited with this year’s Reading Trends Report and thrilled to see Indian writers among the most read authors for the fourth successive year! We at Amazon.in are truly committed to helping our customers enjoy their passion for reading by offering them a wide selection of unique choices across languages, genres and authors.”
Among the Indian language books, translations of ‘The Secret’ continued as the top selling book among Hindi, Kannada, Telugu and Gujarati language stores (2 years in a row!).