Bharti Airtel has introduced new data plans for its broadband users to counter the growing impact of the newbie telecom operator Reliance Jio in the Indian telecom sector. As a part of its new offer, Airtel is offering up to 1,000 GB ‘bonus’ data on selected plans in India. According to the refreshed broadband plans, users will get 1,000 GB bonus data in addition to their existing data packs which will be valid for a period of one year.
As a part of the new broadband plan, while the users subscribing for a pack of Rs 899 will get 750 GB bonus data for a year, users who opt for plans above Rs 1,099 will get 1,000 GB extra data for a year.
Earlier this month, the company refreshed its broadband data plans offering up to 100 percent more data to its users. “Bharti Airtel today announced refreshed home broadband proposition to serve the exploding demand for high-speed data in today’s digital homes and drive the adoption of superfast broadband in the country. The new plans now offer up to 100% more high-speed data benefits within the same monthly rentals,” the company wrote in a press release.
As a part of the updated plans, Airtel is offering 60 GB high-speed data at Rs 899 compared to 30 GB earlier. The company also refreshed its higher value plans offering 90 GB data instead of 50 GB for Rs 1,099; 125 GB high-speed data compared to 75 GB for Rs 1,299; and 160 GB data instead of 100 B for Rs 1,299.
The move by the telecom giant comes in wake of the announcement made by Reliance Jio regarding its Jio fibre broadband service. The company has already started testing its high-speed broadband network in selected cities and it would offer data at a speed of nearly 1 GB per second.
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