Somebody once said, “if baking is any labor at all, it’s a labor of love. A love that gets passed from generation to generation.” If you’re the sort who always bakes whether it’s a birthday celebration, a party or a potluck, this post is for you. No, we are not giving you any baking tips or recipe, you know them better. We are just here to tell you how you can turn your passion into a business.
You don’t need a shop or an establishment to start a business. All you require is a little planning, one Instagram account, one Facebook account and some encouragement. You know baking, all you need to know how to set-up a business like a pro. So get a kickass name, make an Instagram account, order some packaging boxes, get an amazing logo and you’re all set to rule.
That’s how Smriti Mehra, Mumbai-based home baker, and owner of Parfait, started. She just wanted to give it a shot as baking was her hobby. “It’s very easy to startup. Start on a small scale. Be very active on social media as that’s where I got all my clients,” explained she. Smriti makes sure to never compromise on ingredients and deliver the best.
Initially, you will get negative feedback from customers but don’t lose hope. Learn from the mistakes. You will find your customers through word of mouth but it will be your Instagram and Facebook profiles that will help you gain popularity. Not just Smriti, Aditi Kohli, Delhi-based home baker, started from home as she says that working from home has its own set of advantages. She can start as early as she wants and works till as late as she wants.
And the best part about having your own business, operating it from home and being your own PR on social media is flexibility and no overhead expenses. So what’s stopping you?