Amul's take on Sonu Nigam's azaan row and Abhay Deol's ire against fairness creams is bang on

Amul's quirky ads have never failed to amuse us.

If you are also a fan of Amul’s quirky and amazing advertising skills, you wouldn’t have missed their latest ads on Sonu Nigam, Kulbhushan Jadhav, Vijay Mallya and not to forget the ‘pure awesomeness’, Abhay Deol. Amul’s iconic advertisements have never failed to amuse the masses and the same goes for their latest ones too. To start with their comic on Sonu Nigam’s haircut, which the singer got done, after a Muslim cleric offered a reward of Rs 10 lakh to anyone tonsuring his head. A few days back, Sonu Nigam tweeted saying how he has difficulty sleeping with the sound of azaan coming out of loudspeakers from the mosque near his house. All hell broke loose and he was trolled by many on social media. Here’s the interesting ad Amul made for Sonu Nigam:

Also, Abhay Deol took a dig at Bollywood celebrities promoting fairness products. Amul has applauded Abhay in the most endearing way with the bottom-line of the ad saying ‘Sabko Abhay Banaye’ (make everyone fearless). Abhay posted the ad on his Twitter feed. The actor was praised for his witty posts on Facebook, targeting all celebrities who endorse racism by endorsing these fairness/whitening products and promote this obsession with becoming fair. Here’s the Amul ad:

Known for making witty ads on latest burning issues, Amul did not forget Kulbhushan Jadhav, who was sentenced to death in Pakistan for spying for India. There was much uproar in the country against it and Amul came up with this:

Last but not the least, who can forget the liquor baron Vijay Mallya’s arrest by Scotland Yard police. He was arrested and within a few hours granted bail as well but in the midst of all there were talks of his extradition to India and that’s why Amul came up with this ad: