Baba Ramdev's "Kimbho" App Disappears Hours After Launch, Twitterati Can't Stop Lol-ing

The app seems to have disappeared soon after it was launched, but a version with the name "Kimbho app" exists on play store

Patanjali had launched its messaging application “Kimbho” on Google Play Store, touting it as a revolutionary new app that would serve as competition to WhatsApp. But, the yoga guru’s followers yearning for a swadeshi messaging app were in for a rude shock as it was unceremoniously removed from the Play Store.

The app, which had apparently raked in over 1 billion downloads on the Play Store, came with the tagline “Ab Bharat Bolega” (Now India will speak). IANS reported that “Kimbho” is a Sanskrit word that means “How are you? or “What’s new?”, according to Patanjali’s spokesperson SK Tijarawala.

Even though the app seems to have disappeared on WhatsApp, there seems to be someone’s version of the app up on the Play Store. However, we couldn’t verify if the app is the one launched by Patanjali.

Screenshot of the unverified app on Google Play Store.


It’s episodes like these that trigger the Twitterati’s creatives juices. As #SwadeshiKimbho began trending, here are some of the choicest reactions.

The app of love

Indo-Pak bonhomie?

The WhatsApp family group lover


Why are friends so uncool!?

Aadhaar nightmare

Oh, it’s improving foreign relations then?


The launch of the app comes soon after the announcement about a partnership between Patanjali and BSNL to launch ‘swadeshi’ SIM cards and talk plans for employees, The Indian Express reported. Patanjali later confirmed that the rumours were false.